BoomTribe.com
Introduction
Target Market
Member Profile
Monthly Banner Advertising Rates (USD)
Contests & Giveaways
Introduction
With the launch of BoomTribe.com, by far the region’s most ambitious entertainment website, we aim to consolidate its position as the leading innovators within the region and the leaders amongst the next generation of Caribbean entertainment and media companies.
BoomTribe.com is a membership-based entertainment community featuring frequently updated music and entertainment content and rich interactive features like, entertainment and culture news, reviews and feature articles. The traffic to the website presents a range of online advertising opportunities for local and regional companies.
The attractive design, up-to-the-minute content and cutting edge features are critical to our positioning as leaders in digital media marketing and technology. Members can download and stream music and video, view photos of events around the Diaspora, catch up on breaking entertainment and culture news and reviews and feature articles.
We are aiming to not only be a place to be entertained online, but to also become the home on the web for a generation of young Caribbean people; a place to go interact with friends, meet new ones and be a part of something great.
Target Market
It's official - the consumer has moved online!
While other older demographics spend more time online due largely to demands on the job, young have people integrated the Web into their everyday lives, using it as a major source of entertainment and to ease everyday activities such as banking, finding local listings and obtaining tickets to events.
Besides their expected above-average use of the web as a primary source of entertainment (streaming media, downloading music and videos, etc.), 18-34 year olds are also much more likely to use information on the Web to inform their offline entertainment choices.
As a result of local initiatives like Edutech in Barbados, we have a generation of Caribbean young people who have grown up with access to the Internet.
What are you doing in response to this shift?
Member Profile
BoomTribe's membership is currently over 7,000 members and growing. This typically middle and upper-middle class individual can be characterized as:
- Trend- setters
- Free-spirited individuals
- Strong need to be connected
- Sophisticated consumers of media
- Entrepreneurial
- Technology and Internet Savvy
Monthly Banner Advertising Rates (USD)
Leaderboard (728 x 90) - $150
Wide Skyscaper (160x600) - $120
Medium Rectangle (300x250) - $90
Sponsor Button (120x60) - $80
Skyscraper (120x600) - $75
Vertical Banner (120 x 240) - $65
Standard (Traditional) Banner (468 x 60) - $60
Newsletter Banner A - $75
Newsletter Banner B - $35
Contests & Giveaways
Games, contests and giveaways can generate tremendous excitement about your promotion, while providing additional interaction with your brand. Coordinated online, these activities are great for building qualified mailing lists of potential customers and can be targeted at specific local markets. Your offer will receive:
• A Micro-site with details of the contest
• The Gold banner ad package
• Newsletter Banner B in Monthly Newsletter
• Placement in the games & contests spotlight box, at the bottom of every page
• Contests run for a 21 day period.
Higher value packages or individual banners to promote the contest can be purchased at listed rates. We can also organise placement on local affiliate websites with high levels of traffic on your behalf, providing a one-stop shop for your online advertising campaign.